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Yalla Logo

Project type

Logo

Date

June 2024

Location

Bloomington Indiana

This logo was made for a food truck named “Yalla!,” a fun, fast-paced spot in a college town. The name means “Let’s Go!,” so I wanted the design to feel energetic and inviting. The red from the “Y” curves over the rest of the word like a swoosh, creating a sense of motion and excitement as if you’re being pulled into the action. The bright yellow keeps it playful and warm, and the bold, rounded lettering makes it feel approachable for a student crowd. It’s meant to be something that catches your eye and feels upbeat the second you see it.

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